Google Moves Into Social Gaming

Competing Facebook:

Google has been in discussions with top developers of popular online games in an effort to develop a social networking service to compete with Face-book, according to The Wall Street Journal report. Safko said, "For Google to maintain its lofty stock price, it has to convince Wall Street that is has good ideas for generating new ad revenue. One way of generating that new revenue is to build a presence where large groups of like-minded people gather on the Internet, that's the social gaming arena."

Dominant Position:

Alex Crystal, seo consultant said, "The move into social networking really is about Google attempting to dominate the market in every way." Crystal declared "If Google is able to establish a dominant position in the social network space, it would be as close as we have seen to one company having a monopoly on the Internet." Net Jacobsson, a former Face-book executive and head of social game firm PlayHopper said, "You see them everywhere, at all the conferences that are out there. We know they are searching for people to lead their games unit." He further added, "All developers are anticipating Google getting into social gaming. But we are all kind of wary of will it actually work, because gaming has nothing to do with Google's core business, which is search."

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