Tornado Digital

A tailored partner authority approach

No two programmes need the same mix of publishers, creators, content partners, cashback, comparison pages, review platforms or AI-readable proof assets.

AI-era digital strategy

A tailored partner authority approach

No two programmes need the same mix of publishers, creators, content partners, cashback, comparison pages, review platforms or AI-readable proof assets.

Citation economy

Segment partners by audience, influence, authority signal and expected commercial role.

Authority moat

Recruit, brief and activate partners with useful content, comparison proof and clear offers.

Search everywhere

Review incrementality, partner overlap, citation quality and conversion quality.

Tailoring the partner mix improves scale while reducing channel conflict and low-quality mentions.
Built for Google AI Overviews, ChatGPT, Perplexity, TikTok, YouTube, Amazon, review platforms and voice-led discovery.
Measures citations, branded demand, authority signals, assisted conversions and high-intent enquiries - not traffic alone.

Next move

Turn scattered marketing activity into an AI-era visibility system.

Request an AI visibility audit